Are Careers Advisers too humble?


One of my Linkedin careers contacts, Janet Colledge, made an extremely interesting point this week. Following some recent media attention of the sector (not all-together favourable, from what I believe?!), Janet posted online: “We need to start promoting the benefits of professional careers advice…”

Janet strongly believes “clarity of purpose” should be high on the list.

In response, I exclaimed: “For YEARS this topic has vexed me, as someone who dabbled with the DipCG, was one of the “new breed” Connexions Personal Advisers and now trains and accredits Level 3 and 4 Advice and Guidance staff and Level 4 and 6 Careers practitioners.

When WILL the sector (and staff) receive the respect that it (and they) deserve? From my experience, when staff undergo training, they soon realise that “careers” isn’t a cosy chat for half-an-hour and the days when the Geography or PE teacher told them to go and “work down t’pit” or “be a secretary” were nonsensical!

Alas, I often feel we’re going backwards. Only today, I received a call from a lady who’s the school librarian and has been asked to “do careers”. Plus, while I understand it’s great to have different routes into a profession, what WAS wrong with the Diploma in Careers Guidance, back in the day? A well-respected qualification.”

What are YOUR thoughts?

Is “Career Information, Advice and Guidance” still misunderstood by “the world and his wife (and kids!)” and are Advisers too humble to be blowing those proverbial trumpets?


Develop-meant Training Consultants website

Giving young people the best chance to achieve their full potential

Fifteen careers advisors with Telford & Wrekin Council have been awarded the highest level of diploma for their “passion, determination and commitment” in supporting young people in the Borough into education, employment or training.

After 18 months of study and assessments with Always Consult and Develop-meant, they have all been presented with their Level 6 Diploma in Career Guidance and Development and were praised for their part in ensuring 95% of last year’s school-leavers got a job, went into training, or continued in education.

Awarding the certificates at Meeting Point House in Telford town centre on Thursday 12 January, Katherine Kynaston, Assistant Director Business Development & Employment at Telford & Wrekin Council said: “I’m very proud of what you do. A lot of what you achieve is fundamentally down to the passion, determination and commitment that you put into the job. It underpins our ability to make sure those young people have the best possible chance in life. You are not just giving them advice and guidance, you are enthusing them and inspiring them – that is absolutely what this is all about.”

The advisors are members of the Future Focus Careers Service or National Careers Service; all part of Telford & Wrekin Council’s Job Box service which has already reduced youth unemployment in the Borough by 50%.
Councillor Gilly Reynolds, Cabinet Member for Education, Employment & Regeneration said: “Our schools, our students and young people can be sure that our advisors, by achieving this level of diploma, are giving them the best impartial professional guidance. When we talk to business investors wanting to come to our borough, they ask us if we can deliver the highly skilled local people they need to make their business flourish. I’m very proud that we can and that, as a business winning business supporting Council, our approach to employment and skills is seen as a selling point by potential investors here.”
FutureFocus is a  support service for 13 – 19 year olds or up to 25 years if you have additional needs. FutureFocus advisors provide impartial information, advice and guidance on careers and future planning.
The National Careers Service (NCS) provides information, advice and guidance to adults over 20 and support for those unemployed on new Universal Job Match to help you make decisions on learning, training and work opportunities. Further information about these services can be found at